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Non Fiction > Business
Brand Clout: Maintaining Relevance and Profitability Amidst Constant Change
Dennis Flynn
A key question confronting marketers is: “What is the true value of my brand, and how can I manage my brand in order to get the greatest return on that value, to benefit my company and my stakeholders?” The fact is that in today’s business environment, where confusion, chaos, and information-overload reign, and where complexity is the norm, your brand value may be your only lifeline to compete successfully. Now you can learn how to effectively manage your brand for long-term growth.
Preventing Strategic Gridlock: Leading Over, Under & Around Organizational Jams to Achieve High Performance Results
Pamela S. Harper
Advance Your Organization Despite the Economic Terrain. Find out why strategies and initiatives that looked good during planning end up mysteriously snarled in a tangled web of persistent organizational problems (“strategic gridlock”) during execution.
Positive First Impressions: 83 Ways to Establish Confidence, Competence, and Trust
Susan Fee
Positive First Impressions is a booklet filled with 83 concise tips for improving your communication skills so that the first impression you make is a good one!
From Author to Publisher to Profit
Victoria Ring
Work freelance for attorneys nationwide drafting bankruptcy petitions. This book provides excellent training (taught to paralegals at all-day seminars) plus how to market your services to attorneys nationwide. You only need 2 or 3 attorney clients to earn a full-time monthly income.
How to Start, Operate and Market a Freelance Notary Signing Agent Business
Victoria Ring
Everything you need to know to start your own profitable notary signing agent business; working directly for mortgage, title and signing companies nationwide.
Cold Calling for Women
Wendy Weiss
Women have unique and special issues about cold calling and sales. Cold Calling for Women: Opening Doors & Closing Sales offers down to earth, practical, specific information to address those concerns. Direct, user-friendly, packed with information guaranteed to open doors and generate sales.
The $10 Trillion Dollar Opportunity
Richard E. Jackim
The Age Wave is coming, are you prepared? Over 7 million privately owned businesses will change hands over the next 15 years. These companies represent over $10 trillion in personal wealth. Will you be in a position to help these business owners successfully exit their companies? The $10 Trillion Opportunity shows you how.
Six Disciplines for Excellence
Skip Reardon
A Business Improvement Book with a Lasting Difference. Too often, the majority of business improvement books are long on theory and short on practicality. The ideas are good (or great), but most business leaders do little to incorporate the ideas in their businesses long enough for positive change to take place. Simply put, “Six Disciplines for Excellence: Building Small Businesses That Learn, Lead and Last” distills the essence of hundreds of small business improvement books, and gives passionate, excellence-driven small business leaders actionable direction.
Your Money & Your Credit
Trevon Hunt
Your Money & Your Credit : A Consumers Guide To Fighting Credit Bureaus, Creditors and Banks On your Turf. Yet a book that guides people to be smarter about their personal finances promoted by financial advisor Trevon Hunt.
The $10 Trillion Dollar Opportunity
Richard E. Jackim
The Age Wave is coming, are you prepared? Over 7 million privately owned businesses will change hands over the next 15 years. These companies represent over $10 trillion in personal wealth. Will you be in a position to help these business owners successfully exit their companies? The $10 Trillion Opportunity shows you how.
Bob Spear, Publisher and Chief Reviewer, Heartland Reviews
www.heartlandreviews.com A copy of this has been sent to Dan Cullen of Book Sense as a Recommended Read. It will appear in our October-December 2005 issue. Title: Sledgehammer
Author: Paulo J. Reyes
Publisher and/or Distributor: iUniverse
Publisher Website: www.iuniverse.com
Pages: 200
ISBN: 0-595-66984-0
Price: $24.95
Publishing Date: 2005
Reader: Bob Spear
Rating: 5 hearts
An emergency room doctor suspects a bio-terrorism weapon in the form of smallpox has been introduced into his hospital. He finds himself torn between nailing down the identity of the disease with certainty and fighting with naysayers, which include the business administrator of his own hospital. This conflict and uncertainty builds throughout the story, bringing the reader to the edge of his chair.
The author, himself an emergency room physician, brings us inside the high pressure, overworked environment of the ER. He also gives us a glimpse of how unready this country is to deal with bio-terrorism. We rated this medical thriller five hearts.
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